Help - I Want To Redesign My Company Website, But Where Do I Start

Update: I added what I think might be my favorite site -- Slicehost (and, yes, they are my current hosting provider).

I am in the market to redesign my company website.

A few months ago, I put version 1.0 of the Twin Roots website out to the public. It is based on a free template that I thought was interesting and relatively unique (for something that is free). But I knew all along that it was only a temporary stopgap until I decided I wanted to get serious and get a more permanent design for Twin Roots established.

Well that time has come, and you know what, I am as confused and perplexed as ever on where to begin. Here are some things I know:

  • I am not a good front end or graphic designer. I have no shame in admitting that. Thus, that's why I am looking around for a "3rd party" alternative.
  • I am open to free templates, free templates that can be modified, paid templates, or a real life person doing the web design
  • I am willing to pay money for the website design (whether template or web designer), but I am not willing to break the bank. For what I currently want, I have a top threshold price that I know I shouldn't go over.
  • I want a clean, crisp look (see below for examples of sites that I really like)
  • I have no e-commerce need yet; this is currently a purely informational site
  • I like my logo; simple, clean, yet unique. So I want that incorporated into the site.

But, where to start is actually quite mind boggling. There are an infinite number of template websites, tons of "Bid For Design" sites, many individual website designers offering their services (but whom I don't know personally), etc. Do I use a Wordpress CMS theme or something else? Many questions are running through my mind.

Here is what I found in my research:

And I have just hit the tip of the iceberg.

Any advice on a sane, coherent process to get a new website for my company would be MUCH appreciated.

Thanks.


Changing Tactics On My Approach To Starting My Business

I wrote this post yesterday. I then posted this question on the Business of Software Forum soon after.

I am now changing my business planning a little bit.

Initially, I was very surprised at the responses about how one should go about planning to start a Micro-ISV business. I don't believe anyone said using the 10 Steps To Open For Business was *the way* to go. I heard everything from the list was a "load of rubbish" to it not being a bad list, but you need to be careful of over-analysis.

The overriding theme was that, in this business, you need to find a pain point and bring a product to market as quickly as possible. None of the other stuff matters if you don't do this.

I now understand the responses, and now tend to agree with them. And, after re-opening my Micro-ISV: From Vision to Reality book by Bob Walsh, I am going to deviate from my plan to use the 10 steps and basically use the book as my guide, but start working on product as quickly as possible. The software business moves so quickly that I believe the person who mentioned over-analysis is right on. I already have a product idea (or two), I know where I want to be with my life, I am bootstrapping the business myself -- it is time to "Just Do It!" (sorry again Nike), and I have joined that line of thinking.